Challenge:  ECOSAFE ZeroWaste, working with the Green Sports Alliance, wanted to align their value chain to address the significant need to communicate the benefits of diverting food scraps from conventional waste disposal methods. 

Insight:  Interviewed each stakeholder to develop a framework educational program that focused
on how to sort food waste and compostable food service products from recyclables and nonrecyclable items at sports arenas. 

Solution:  Developed a conference presentation “roadshow” involving the key stakeholders presenting their role in the value chain: product designer, manufacturer, distributor, bioplastic resin manufacturer, facility event manager and hauler. Together on stage each stakeholder presented one comprehensive story of voluntary producer responsibility (VPR) and the importance of materials management from a life-cycle perspective.